2
DAY INTERNATIONAL TRAINING COURSE
Course
Title: Power Up Workshop: “Sales Strategic Management”
Trainer:
Mr. Toshio Yamamoto, Globally Professional Certified Trainer & Expert from
Japan.
Date:
Saturday 21 & Sunday 22 September 2013
Timing:
08:30 - 17:30
Venue:
(Restaurant/Hotel - To be Confirmed)
Language:
English (Translation Available)
Cost:
USD250/Pax
– Get one free for a group registration of 5. The investment is inclusive of
training materials, refreshments, lunch Buffets & Certificate of Accomplishment.
*Special
Offer: Free home doctor consulting at your workplace after the program.
Only
25 seats available. Please book your seat now.
*Quality,
Satisfaction Guaranteed, NOT Satisfied, Money Returned
Who
should attend:
*
Sales Managers,
* Sales
Directors,
*
CEOs,
*
MDs,
*
GMs & Start-up Business People only.
_____________________________________________________________________
Power
Up Workshop “Sales Strategic Management”
1.Introduction
This
“Sales Strategic Management” course builds on the concepts covered in sales
management and originally prepared and served for “Panasonic” group companies
in Japan as well as in oversea and now further developed especially for
applying to the Cambodian companies. Develop qualitative approach to measuring
and rewarding sales staff performance. Coupled with your own experience in
sales and marketing, investigate so many challenges that management faces when
making decisions with respect to whom to hire, how to train them, how to
motivate and reward them and how to point them in the right direction. Learn to
tie these goals together to succeed as a sales manager.
Learn
the strategies, mind and skill to become a more marketable executive. Learn how
to better estimate sales potential and efficiently gauge your sales staff
requirements. Understand how a sales manager communicates with other
departments—such as human resources, finance and engineering—to more
effectively represent a company's products and services. Case method,
textbooks, quizzes, lectures and in-class discussions help develop skills that
can enhance your sales-management career prospects.
Sales
is the most important for business and companies across the world. The “Sales
Strategic Management” course is prepared specially for the sales executives who
want seriously to solve their sales problems by applying their practical
lessons into practice in their daily sales management and operation. We assure
you this course help you solve your sales problems with the following benefits
of the participants.
2.Course
Objectives (Benefits)
Course
objectives (Customer benefits that participants can get from the course)
At
the end of the program, participants can:
1)
Achieve effectively and efficiently the sales target
2)
Develop the practical sales management power
and system (leadership, knowledge and skill of PDCA cycle)
3)
Develop the practical salesman power/force
4)
Make the sales management manual and
management checklist
5)
Develop the human and business networking among the participants of sales executives and managers
3.Course
Operation
Participant
centric, full participation, interactive and exciting communication style)
1)
40% -lecture and real case study of sales management and activities of
companies in Cambodia.
2)
60% -workshop (group work, presentation, Q&A, discussion & lecturer’s
comments/advice)
4.Course
Contents
Day
1
Prologue:
Marketing Basic Concept
1-Business/Marketing
Concept
2-Marketing
Role for Business Performance
3-Customer
Relationship is Key to Success
Discussion: Purpose of business &
Marketing
0)-New
Type Sales Manager’s Role and Action:
1-New
type of sales manager
2-Important
qualities of new type sales manager
3-Capability
of sales manager at each management
process
4-Three
roles and actions needed for sales manager
Discussion:
What are new role and action for new manager?
1)-Defining
Sales Mission
1-Sales
mission
2-Sales
Vision
Discussion:
Purpose of sales for customer & company
2)-Analyzing
Sales Opportunity
1-Macro
environment
2-Customer
environment
3-Channel
environment
4-Competitor
environment
5-Company
environment
Exercise:
-
Analyzing customer buying needs
-
Analyzing what and how to win or solve the problems?
3)-Setting
Sales Objectives
1-Sales
goal
2-Sales
policy/strategy
3-Sales
process targets
Discussion:
What are priority targets and why?
Day
2
4)-Planning
Sales Plan
1-Sales
Activity program
2-Sales
action program
Discussion:
How to develop sales activity and action?
5)-Organizing
Sales force
1-Designing
sales force
2-Managing
sales force
Exercise:
How to strengthen sales force
6)-Executing
Sales Plan
1-Managing
sales activity process & progress
2-Managing
in-company relationship
3-Managing
sales activity information
Exercise:
How to manage sales activity process
7)-Checking
Sales Progress
1-Checking gap of sales targets and result
2-Checking
causes and effects
3-Checking
changes of market environment
Exercise:
How to monitor sales progress?
8)-Improving
Sales Process
1-Taking
measures for gaps and causes
2-Taking
measures to implement as planned
3-Studying
improvements and implementing
4-Standardization
and sharing in common, the success, failure and solution process
Discussion:
Major problems, causes & solution
Appendix
1) Checklist of Sales Strategic Management
Skill Level
2) Checklist of Selling Skill Level and
Selling Activity Process Management Level
3) Salesman Handbook for Selling Activities
and Selling Activity Process management
4) Checklist of Sales Negotiation Skill and
Process Management Level
_______________________________________________________________________
Trainer’s
Profile – Toshio Yamamoto
Mr.
Toshio Yamamoto is a Japanese expert consultant and a globally professional
master trainer of global business, sales & marketing. He had spent his 38
years as sales & marketing manager and director for “Panasonic” oversea
companies. Through his extensive and practical experiences, he’s conducted a
lot of training courses and trained thousands of people in more than 30 countries around the world.
He is currently working as an adviser to some companies in Cambodia and as a
consultant & trainer and president
of his own company, Cambodia Japan Win Win Partners Co., Ltd.
Please
visit this link for the trainer's detailed profile (http://www.winwinpartners.blogspot.com/p/trainer.html).
_______________________________________________________________________
For
further info/registration, please feel free to contact us.
Sincerely
yours,
Jisan
Pisey Chhorn (Mr.)
Chief
Manager of Client Relation & Training Consulting
***************************************************************
Cambodia
Japan Win Win Partners Co., Ltd
Address:
No.61-64, Norodom Blvd, Phnom Penh
C/P:+855
-15-959-525
E-mail:
jisan.winwinpartners.jp@gmail.com
Website:
www.winwinpartners.blogspot.com
F:
www.facebook.com/cambodiajapanwinwinpartners
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